Case Studies
CAPTURING
AUTHENTIC
STORIES
SCREENTIDE CONCEIVES AND CREATES HIGH IMPACT TELEVISION COMMERCIALS AND BRAND FILMS
OUR MODUS OPERANDI:
Create ideas that move people—because feeling drives action. In a world drowning in forgettable marketing, we find the human spark that cuts through.
From advertising and entertainment to experiences and design, our unique structure blends creative, production and earned media to craft work that moves people and delivers results.
When done right, this content has the power to inspire, engage and even change hearts and minds.
TVC Case Study
During COVID, a little Aussie start-up came to us for help. The result? A trilogy of TVCs for our client, Sanitation Station. With brilliant creative and an exceptional crew, we were proud to bring this campaign to life—from concept and scripting through to shoot and post.
One particular highlight: working with the legendary Australian character actor David Field—an absolute dream!
Watch the full saga below: a cheeky serial sanitation story where not keeping clean… can kill.
Docu – Series Case Study
A 6-part documentary series: Insurance, Uncovered.
The Challenge: Educate Australians on the value of personal insurance – without resorting to dry facts or overt branding.
The Solution: We produced a 6-part documentary series hosted by James Mathison, featuring real conversations with claimants, experts, and business owners. The tone was candid, emotional, and often humorous.
The Outcome: By focusing on relatable stories and white-label insights, we built trust, increased engagement, and delivered a standout campaign that resonated with viewers.
Brand Film Case Study
This brand film aimed at boosting awareness and being shared on social media thanks to its humorous component.
Running late puts every little frustration under the microscope.
Screentide brought this premise to life as the concept of being late is amplified by developing a very stressful emotive situation around the moment if imminent childbirth where a couple is panicked due to the urgent need to leave the house and rush to the hospital. Things fall apart as the husbands phone and keys are no where to be seen. Fortunately, Orbit is here to help!
Brand Film Case Study
FOR THE PAST FIVE YEARS, WE’VE PARTNERED WITH GE VERNOVA, BRINGING THEIR MISSION TO LIFE THROUGH POWERFUL STORYTELLING: ELECTRIFY THE WORLD WHILE LEADING THE CHARGE IN DECARBONIZATION.
Our Work Spans:
Global Customer Documentaries – Capturing Real-World Impact Across Industries and Continents. GE Vernova Global Team Stories – showcasing the People Shaping the Future of Energy.
Long Form TV Series Case Study
6 x 22 MINUTE EPISODES
16 OF THE WORLD’S MOST AMAZING ROADS AND THE PEOPLE THAT RIDE THEM
An award-winning documentary series that challenges the stereotypes of motorcyclists through powerful, personal storytelling. Shot across the US, UK, Australia, Taiwan, Jakarta, and Mongolia, each episode captures a unique journey—revealing the human stories behind the machine. From freedom and identity to resilience and connection, these stories resonate far beyond the bike.
Seen on Network 10 Australia, CBS, Netflix & ABC Asia
TVC -Cinema Case Study
Client testimonial
“Apart from the thousands of delivered enquires, we signed one client who enquired off the back of the TVC invested $18m.
There was a significant uplift in web traffic and enquiry rates during the campaign period.”
Screentide partnered with Shadforth to create a standout B2C brand film and social campaign aimed at boosting visibility and attracting new clients. After a strategy session, we presented three creative directions—ultimately developing the ‘Know Where You Stand’ concept into a full production, including scripts, storyboards, a hero film, and cut-down assets for future campaigns.
Campaign
Summary
Coverage: National
SBS , 10, Cinema, Socials
Impressions
2,069,599
Impressions Served
2,076,381
Over Delivered Impressions
6,782
Total Clicks
980
Short Form – Documentary Case Study
Ghost Shark – Telling the Story Beneath the Surface
Screentide was engaged by House of Kitch to help Anduril Australia and the Royal Australian Navy share the story behind Ghost Shark—an autonomous submarine —and the Australian businesses supporting its development.
A nimble three-person crew captured intimate interviews and cinematic visuals over three days in Sydney and Melbourne. The focus: an authentic, human story of innovation and collaboration.
The result was a powerful short film celebrating Australian ingenuity and teamwork, used across internal, stakeholder, and public platforms to drive recognition and engagement.
TVC Series Case Study
4 x 1 min TVC – Next Home Learnings Campaign
This 4 – part hilarious mockumentary TVC series has couples and individuals retrospectively recounting their confusion, reactions and the bad advice received during their next home change experience. Like old friends, they pass on their learnings, giving the viewer a clear pathway to their next home.
Modular Docu – Series Case Study
‘Make Healthy Normal’ – 5 x 2min documentary series
NSW Health engaged Screentide to address obesity by inspiring health care professionals to lead by example in promoting healthy eating.
We developed a flexible video series designed to educate and motivate, structured as a 10-minute film or modular ‘snackable’ segments for online use. The series was well received by the Australian Medical Association and gained strong traction in media nationwide.
Online Docu – Series Case Study
AFTER THE SUCCESS OF THE INSURANCE SERIES,
SCREENTIDE WAS ASKED TO DO ONE BETTER AND COME UP WITH A SERIES TO TACKLE SUPERANNUATION.
The goal was to keep Australians from ignoring their super, a crucial yet often overlooked part of daily life. This 6 x 8-minute series unpacked super, blending education with engaging hacks to help viewers take action. Inspired by unscripted makeover shows and Swedish data scientist Hans Rosling, the creative approach felt fresh, approachable, and just quirky enough.
We cast real Australians to reflect diverse demographics—each shining in the spotlight
Docu – Series Case Study
Screentide was commissioned to capture the success of GE VERNOVA’s Aeroderivative repower projects in South Australia.
Over six days, our agile four-person team filmed onsite at Energy Australia’s Hallett Power Station, Engie’s Pelican Point, and Origin’s Quarantine Power Station near Port Adelaide.
The result? Three dynamic and insightful case study documentaries, delivering powerful storytelling on energy innovation.
Event Sponsorship Case Study
Bathhurst 12 hour race coverage
Lactalis Australia (Ice Break) backed a racing team at the iconic Bathurst 12 Hour GT event. Screentide was brought in to capture and amplify the brand’s presence—on the track and behind the scenes.
With a nimble three-person crew, we produced: 5 x 3-min Race Highlights Product Features and a Broadcast-Ready TVC The campaign clocked over 500,00 views across social platforms, engaging both motorsport and lifestyle audiences. High-performance content, built for speed—just like Ice Break.
